YU MORISAWA
Japan
He designs wonderful things in each land and works to make them better. For example, to increase sales by attaching a package design to vegetables harvested on the land. He also creates logos to increase brand value and motivate employees. All actions are to give back to the town where he was born. Access YU MORISAWA Newsroom
Featured Designs
Yu Morisawa
Corporate Identity
Handled the corporate design for A Inc. The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter “A” of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals. The meanings invested in the logo are: Stripes signify the energy and potential of everyone involved with A Inc > The A is an accumulation of multiple stripes > A Inc takes shape through the power of its diversity of preferences.
A' Graphics, Illustration and Visual Communication Design Award - Iron (2023) - Access Yu Morisawa Corporate Identity Press Kit